Versatile content strategy professional with 8 years of experience bridging creative vision with strategic execution across freelance and corporate environments. Proven track record of leading end-to-end content production, developing innovative AI-powered solutions, and managing cross-functional teams. Expert in transforming complex concepts into engaging content for Fortune 500 clients including Microsoft, Disney, Cisco, and Kellanova.
Content Strategy & Production: Podcast development, end-to-end video production, content workflow optimization, quality control processes
AI Implementation: Prompt engineering, LLM optimization, multi-language content solutions, automated workflow development
Change Management: Corporate communications, change activation campaigns, stakeholder engagement, process implementation
Technical Skills: No-code development, workflow automation, cross-platform content adaptation, product management
Communication: Strategic messaging, copywriting, storytelling, client relationship management, technical documentation
Tigerhall Pte. Ltd. | Singapore | January 2023 – May 2025
Tigerhall Pte. Ltd. | Singapore | January 2022 – January 2023
BMW Group | Singapore | August 2019 – March 2020
Eight Tones Music School | Singapore | January 2018 – January 2019
Singapore Polytechnic | Diploma in Media and Communication
Holy Innocents’ High School | GSCE ‘O’ Levels | Top in English Language 2014
Tigerhall | 2024
Conceptualized and directed development of innovative multi-stage translation system that transformed podcast content into structured e-book format before translation, then converted to engaging audio. Solution enabled efficient scaling across 31 languages while preserving educational integrity and establishing competitive advantage.
Personal Project | 2023-Present
Led end-to-end development of faith-based networking platform from concept to launch. Managed international development team, created product strategy, and designed user experience. Successfully launched with 2,000+ active users across multiple countries and sustainable subscription model.
Freelance | 2018
Produced comprehensive fundraising video screened across 32 parishes nationwide, contributing to $6.9 million in donations. Managed complete production process including storyboarding, filming, and post-production.